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360 feedback

360-degree feedback is a performance evaluation method where employees receive feedback from multiple sources, including:

  • Managers (supervisors or higher-ups)
  • Peers (colleagues at the same level)
  • Direct Reports (subordinates)
  • Self-Evaluation (the employee assesses themselves)
  • External Stakeholders (customers, vendors, or partners, if applicable)

Purpose of 360 Feedback

The goal is to provide a well-rounded view of an employee's strengths, weaknesses, and areas for improvement. Unlike traditional top-down reviews, 360-degree feedback reduces bias and gives a more comprehensive picture of performance.

Key Benefits

  • Holistic Perspective – Insights from multiple viewpoints create a balanced assessment.
  • Employee Development – Helps employees identify growth opportunities.
  • Reduces Bias – More objective than feedback from just one person (e.g., a manager).
  • Enhances Self-Awareness – Employees compare their self-assessment with external perceptions.
  • Encourages Open Culture – Fosters communication and continuous improvement.

Common Pitfalls & Challenges

  • Lack of Anonymity – If feedback isn’t anonymous, honesty may suffer.
  • Misuse as a Performance Tool – Best for development, not promotions or firing.
  • Feedback Overload – Too much feedback can be overwhelming if not properly structured.
  • Implementation Complexity – Requires clear guidelines and a structured process.

Best Practices

  • Ensure anonymity (especially for peer and direct report feedback).
  • Focus on constructive, actionable insights rather than vague criticism.
  • Use trained facilitators to interpret and deliver feedback effectively.
  • Follow up with development plans to turn feedback into growth.

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