Skip to content

Company values

1. Google (Alphabet Inc.)

  • Focus on the user and all else will follow
  • It's best to do one thing really, really well
  • Fast is better than slow
  • Democracy on the web works
  • You can make money without doing evil
  • There’s always more information out there
  • Great just isn’t good enough

2. Apple

Apple doesn’t publish a formal list of core values like others, but its culture is defined by principles such as:

  • Innovation
  • Simplicity
  • Excellence
  • Privacy
  • Inclusion and diversity
  • Accessibility
  • Environmental responsibility

3. Microsoft

  • Respect
  • Integrity
  • Accountability
  • Passion for technology
  • Open and honest communication
  • Big challenges are exciting
  • Self-critical, questioning, and committed to personal excellence

4. Amazon

Outlined in their Leadership Principles:

  • Customer Obsession
  • Ownership
  • Invent and Simplify
  • Are Right, A Lot
  • Learn and Be Curious
  • Hire and Develop the Best
  • Insist on the Highest Standards
  • Think Big
  • Bias for Action
  • Frugality
  • Earn Trust
  • Dive Deep
  • Have Backbone; Disagree and Commit
  • Deliver Results

5. Meta (Facebook)

  • Move fast
  • Be bold
  • Focus on long-term impact
  • Build awesome things
  • Live in the future
  • Be direct and respect your colleagues
  • Meta, Metamates, Me (prioritising company, team, then self)

6. Netflix

Outlined in their Culture Memo:

  • Judgment
  • Communication
  • Curiosity
  • Courage
  • Passion
  • Selflessness
  • Innovation
  • Inclusion
  • Integrity
  • Impact

7. Salesforce

  • Trust
  • Customer Success
  • Innovation
  • Equality
  • Sustainability

8. Spotify

  • Innovation
  • Collaboration
  • Transparency
  • Passion
  • Playfulness

9. Airbnb

  • Champion the mission
  • Be a host
  • Embrace the adventure
  • Be a “cereal” entrepreneur (a nod to their origin story)
  • Simplify

10. Adobe

  • Genuine
  • Exceptional
  • Innovative
  • Involved

Share on Share on Share on